SUWON, South Korea—Samsung Electronics Co. plans to depend on Google Inc.'s Android mobile-device software to run future versions of its tablets, the chief of its mobile division said, as it ramps up in the competitive tablet-computer sector.
Samsung, which competes with Apple Inc.'s iPad in the tablet sector, has long been developing its own mobile-phone software, Bada, and those phones have competed with smartphones using Google's Android software. But Android has already given Samsung's smartphone business a shot in the arm, and the company is looking to replicate that success in tablets.
The electronics giant, which makes everything from memory chips and phones to flat-screen TVs and home appliances, is the world's second-largest cellphone maker by shipments behind Nokia Corp. but it still trails Apple's iPhone and iPad in smartphones and tablets. Like many other competitors, it was caught off guard by the success of the iPad when the tablet was launched in early 2010. Compared with other manufacturers, though, Samsung was one of the first few to embrace Android in tablets, introducing the seven-inch Galaxy Tab in October to rival the iPad.
Samsung will launch new versions of the Galaxy Tab this summer in two other sizes, an 8.9-inch and a 10.1-inch model, both running the latest version of Android, known as Honeycomb. The 10.1-inch Galaxy Tab is scheduled to be launched in June for $499 to $599.
"We'll continue to work with Android on future tablets," J.K. Shin said in an interview at Samsung's headquarters in Suwon, south of Seoul.
During the first quarter, Samsung was the world's second- largest tablet vendor behind Apple but it was the world's No. 1 Android tablet provider, based on data from market research firm Strategy Analytics.
Samsung has joined the brand race in the smart phone market after they moved to the Google's Android Platform. A brand that almost lost their identity from the market is back with the bang and competing with the top brands now. Samsung's decision to move on the Android platform has proved them right. With the introduction of so many android enabled handsets in different price ranges, they captured the market back leaving behind their all time competitors Nokia, LG, Sony Ericsson etc. After rocking the world with Samsung Galaxy S, with 1GHz processor and Android 2.2 they made their presence more stronger by launching Galaxy Tab in the tablet market. And now there is a news of launching the Tab in two different sizes and with Android Honey Comb. I am still waiting to get my Galaxy Tab to explore it. Keep going Samsung. :)
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